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Box Office Report

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Surprising it may sound to many, but DIL DOSTI ETC. fetched a better start at multiplexes in various parts of the country. Released in limited shows, the opening occupancy was 35% - 40% at several screens. On the other hand, the keenly anticipated JOHNNY GADDAAR opened to a 10% - 15% response. However, the reports of this suspense thriller are very encouraging and the business should gather momentum in days to come, the industry feels. Just when we thought that the tide would change for better with JOHNNY GADDAAR, the shockingly low start of the film [10%-15%] sent a chill down your spine.

Agreed, JOHNNY GADDAAR wasn’t expected to fetch a flying start, but a 50% + opening was what Adlabs, its producers/distributors, and the multiplexes in general were looking at by Friday evening.

JOHNNY GADDAAR is a well-crafted thriller with some terrific moments to satiate the appetite of the multiplex junta. It has an ensemble cast, the right sensibilities, the pre-release promotion was also right, yet JOHNNY GADDAAR failed to attract ample footfalls at cineplexes.

A prominent name at Naaz [the distribution hub of Mumbai] casually mentioned to me that the audience is in no mood to frequent theatres and a spurt in business would only be witnessed when the Idd celebrations begin. May be the veteran has a point, but what about the age-old theory of a good film gathering momentum with a strong word of mouth?

A strong word -- whether positive or negative -- can make or mar the prospects. The ‘wave’ against RAMGOPAL VARMA KI AAG was so strong, so omnipotent that the film fell before it could rise. Conversely, there are hazaar instances of a slow starter gathering speed if the audience takes to its content. BHEJA FRY is a case in point.

Back to JOHNNY GADDAAR. The film did show an increase at some centres on Saturday [average] and Sunday [better], but the jump in collections was clearly missing. It’s indeed sad that the all-round praise didn’t translate into glowing business.

On the other hand, DIL DOSTI ETC. was hardly talked-about, but, wonder of wonders, the film had a better start than JOHNNY GADDAAR at multiplexes. The traders in Delhi/NCR, Rajasthan and C.I. circuits I connected with on Friday noon were pleasantly surprised at its more-than-anticipated opening numbers.

Released at select multiplexes and in select shows [1/2/3 shows], DIL DOSTI ETC. did fare quite well in its opening weekend at a few big centres. What goes in its favor is its low costing, which, coupled with its fair business at select screens, should keep its makers safe.

Keep wathcing this section as we will update the box office report every friday for new information.

Box Office Report - BOLLYWOOD Box Office Report - BOLLYWOODMovie: DHOL
Cast: Tusshar Kapoor, Sharman Joshi, Kunal Khemu, Tanushree Dutta, Rajpal Yadav, Om Puri, Asrani, Pyal Rohatgi.

Positives: Some funny moments and Rajpal Yadav's performance.
Negetives: Second hour gets too predictable.

No. of Weeks: 2
Box Office Verdict: Average !

Box Office Report - BOLLYWOOD Box Office Report - BOLLYWOODMovie: Johnny Gaddaar
Cast: Dharmendra, Neil Nitin Mukesh, Rimi Sen, Vinay Pathak, Zakir Hussain, Daya Shetty, Govind Namdeo, Ashwini Kalsekar.

Positives: A well-crafted thriller with excellent performances and flawless script.
Negatives: Gets slow in the second hour.

No. of Weeks: 1
Box Office Verdict: Bad Start !

Box Office Report - BOLLYWOOD Box Office Report - BOLLYWOODMovie: Dil Dosti Etc.
Cast: Shreyas Talpade, Imaad Shah, Smriti Mishra, Nikita Anand, Ishitta Sharma.

Positives: Shreyas Talpade and a gripping climax.
Negetives: Not a great storyline

No. of Weeks: 1
Box Office Verdict: Average start !
Box Office Report - BOLLYWOOD Box Office Report - BOLLYWOODMovie: Dhamaal
Cast: Sanjay Dutt, Arshad Warsi, Javed Jaffrey, Ritesh Deshmukh, Aashish Chowdhary, Asrani.

Positives: Javed Jaffrey's performances and a hilarious first half.
Negatives: Film goes down in the second hour.

No. of Weeks: 4
Box Office Verdict: Average Hit !

Box Office Report - BOLLYWOOD Box Office Report - BOLLYWOODMovie: CHAK De!.. INDIA
Cast: Shah Rukh Khan,Sagarika Ghatge, Vidya Malvade etc.

Positives: A very well-made film in all respects.
Negetives: Slow-paced second hour.


No. of Weeks: 8
Box Office Verdict: Super Hit !


Box Office Report


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BANGLADESH Box Office Report 1 Jul 22 2007, 11:06 PM EDT by BANGLADESH
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Anonymous Dhoom 2 From Box Office....... 0 Jan 17 2007, 5:35 AM EST by Anonymous
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